Below are the requirements to implement our different Marketing Initiatives and examples. The initiative we've requested and your due dates are in the email you received. Please let us know if you have any questions. You can email us at PartnerRelations@tpionline.com.
Partner of the Month
You are featured extensively in our network of advisors through numerous avenues.
Requirements:
  • 1 Advisor-Facing Promotion/Offer/Incentive
  • 1 Consumer-Facing Promotion/Offer
  • Individual images/graphics to use in promotions we create
  • 3 Talking points for Facebook Live - See "Partner Talks Facebook Live" section
  • Video and message for the Dedicated Advisor eBlast - See "Dedicated Advisor eBlast" section
From these and our team, we will create the following:
  • Logo placement in staff signature (this will not link to anything, just a visual)
  • Cover Banner for our main TPI Family Facebook Group
  • Grab & Go Consumer Email
  • Banner on TPICENTRAL linked to both the advisor and consumer offers
  • Dedicated Advisor eBlast
Dedicated Advisor eBlast
This is a great way to build a more personal relationship with our advisors by sending video content, directly from you, directly to them.  You can communicate incentives, promotions, anything you want.
Requirements:
  • We HIGHLY recommend you send a personal message to our advisors through video or written (but a video is more personal).
  • Include motivation, a special message, talk about promos, anything you want.
  • Videos can be shot on your phone, horizontally, and sent to us.
  • We can include PDF or HTML promos in the body of the email and will also include Facebook Groups, Ship or Resort Talks, and other useful information.
Click Here for Example
Partner Talks Facebook Live
This 30-minute interview-style chat is broadcast LIVE to Facebook via the StreamYard platform. Our advisors can view right from the Facebook group. We'll connect with you around 2:15pm ET and we are live from 2:30pm - 3:00pm ET.
Click to Submit Your 3 Topic Points
Welcome to TPI Video
This is a quick 5-minute introduction video.
Requirements:
  • No presentation
  • You can welcome them to TPI, encourage them to reach out to you, join you on Facebook, and maybe give quick tips on how to start off on the right foot with your company.  
Consumer Grab & Go Email
Your material is delivered directly to our advisors via our email program.  It’s easy for advisors to Grab & Go!
Requirements:
  • A Consumer-Facing Promotion as a completed PDF or HTML (please do not include anything that links to your website as the CTA is to the Advisors)
  • We will customize and personalize as we see fit
  • Separate Images if possible (If not, we will pull images from your Marketing Hub, Unsplash, or Adobe Stock)
  • We will add a block on the email with the Call-to-Action going back to our advisors
Click Here for Example
Facebook Cover Banner Example:
Grab & Go Email Example (Consumer Facing):
All content can be submitted to PartnerRelations@tpionline.com.